Innovate catering services: elevating venue dining with creativity and technology

In today's fast-paced world, the food and beverage industry is constantly evolving. At Sodexo Live!, we understand the importance of staying ahead of the curve. Our innovate catering services are designed to elevate venue dining experiences, combining creativity and technology to meet the ever-changing expectations of modern audiences.

Innovative catering services are essential for venues looking to stand out in the competitive food and beverage sector. By embracing new trends and technologies, venues can enhance guest satisfaction and create memorable dining experiences.

Meeting the evolving expectations of modern audiences

Today's guests expect more than just good food; they seek unique and personalised dining experiences. Our innovate catering services cater to these evolving expectations, offering creative menus and tech-powered solutions that reflect brand identity and event themes.

Standing out in the competitive food and beverage sector

With the food and beverage sector becoming increasingly competitive, it's crucial for venues to differentiate themselves. Our innovative catering services help venues stand out by offering premium catering options and seamless food and beverage journeys.

Combining creativity and efficiency in food catering delivery

Efficiency is key in the food catering industry. Our services combine creativity with efficiency, ensuring that guests enjoy high-quality food without long waits. From click & collect to smart kitchens, we leverage technology to streamline operations and enhance guest satisfaction.

Man taking a pie in an Autonomous Store

Autonomous Store at the American Express Stadium

Payment terminal at the American Express Stadium autonomous store

Guest satisfaction is at the heart of our innovate catering services. By offering creative menus and tech-powered solutions, we ensure that guests have a seamless and enjoyable dining experience.

Creative menus that reflect brand identity and event themes

Our creative menus are designed to reflect the unique identity of each venue and event. Whether it's a corporate function or a special celebration, our menus are tailored to suit the occasion, enhancing the overall guest experience.

Tech-powered solutions for a seamless food and beverage journey

Technology plays a crucial role in our catering services. From online ordering to smart kitchens, we use tech-powered solutions to ensure a seamless food and beverage journey for guests. This not only enhances guest satisfaction but also improves operational efficiency.

From click & collect to smart kitchens: boosting guest satisfaction

Our innovative catering services include a range of tech-powered solutions, from click & collect options to smart kitchens. These solutions are designed to boost guest satisfaction by providing convenient and efficient dining experiences.

At Brighton & Hove Albion FC’s new fan zone, The Terrace, Sodexo Live! has introduced digital ordering via the club’s app and in-venue kiosks, alongside four new food kitchens featuring gourmet burgers, Asian fusion, and café-style treats. This seamless integration of technology and local flavours is redefining the matchday experience.

The Terrace - outdoors view

Innovative catering services offer numerous business benefits, from increasing average spend per visitor to streamlining operations and reducing food waste

Click-and-collect systems allow guests to:

  • pre-order, 
  • pay via mobile apps,
  • reduce queue times,
  • improve service flow,  especially during peak periods. 

Smart kitchens use real-time data and automation to optimise food preparation, ensuring consistency, reducing waste, and enabling faster service.

The integration of technology and hospitality enhances the guest experience while driving operational efficiency and revenue growth.

Increasing average spend per visitor through premium offerings

By offering a tiered range of catering options—from classic favourites to elevated, premium experiences—venues can significantly increase the average spend per visitor. 

Premium menus often feature higher-quality ingredients, curated dishes, and exclusive beverage pairings that appeal to guests seeking a more indulgent experience. These offerings are frequently paired with added benefits such as table serviceprivate dining areas, or fast-track access, enhancing the sense of exclusivity and comfort.

This approach not only encourages higher per-head spend but also supports brand positioning and guest satisfaction. For example, guests attending major events may choose a premium package for convenience, prestige, or to celebrate a special occasion—turning a standard visit into a memorable hospitality experience.

Streamlining operations and reducing food waste with tech

Efficiency is key to reducing food waste and streamlining operations. Our tech-powered solutions help venues achieve these goals, ensuring that food is prepared and served efficiently, with minimal waste.

At the Royal Botanic Garden Edinburgh, Sodexo Live! launched the Kitchen Garden in partnership with the Edible Gardening Project. This initiative supplies fresh, organic, seasonal ingredients directly to the Gateway Café, where a data-led approach to menu development prioritises plant-based, low-impact dishes. 

The result: a 38% reduction in the café’s carbon footprint within six months, with 65% of lunches now rated low or very low in environmental impact. Guests are empowered to make climate-conscious choices through carbon labelling and digital signage.

At RHS Garden Wisley, Sodexo Live! is supporting the site’s goal of achieving Zero Waste to Landfill by 2030 and becoming Climate Positive by 2040. Practical steps include developing low-carbon menusreducing single-use plastics, increasing recycling, and training staff in sustainability. The garden is also implementing systems to measure and report carbon emissions, with a target to reduce absolute Scope 1, 2, and 3 emissions by 50% by 2030.

These examples show how combining technology, local sourcing, and behavioural change can deliver measurable environmental and operational benefits.

Strengthening your venue’s position in the food and beverage industry

By embracing innovative catering services, venues can strengthen their position in the food and beverage industry. Our services help venues stand out from the competition, attracting more guests and enhancing their reputation.

Gateway Café at the Royal Botanic Garden Edinburgh

At Sodexo Live!, we have the expertise and experience to deliver exceptional catering services for major venues. Our tailored catering concepts and proven track record make us the ideal partner for innovative catering.

Expertise in food and beverage services for major venues

With years of experience in the food and beverage industry, we have the expertise to deliver high-quality catering services for major venues. Our team of professionals is dedicated to ensuring that every event is a success.

Showing a few examples:

  • Royal Ascot – Michelin-starred dining and premium hospitality across exclusive enclosures.
  • Brighton & Hove Albion FC  The Terrace – Premier League’s largest fan zone with themed kitchens and digital ordering.
  • Henley Royal Regatta – Fawley Meadows – Bespoke hospitality in partnership with STH.
  • ACC Liverpool – Full-service catering for major events including Eurovision, with 13 retail outlets and 22 hospitality boxes.
  • Royal Botanic Garden Edinburgh – Low-carbon, plant-based menus using ingredients from the on-site Kitchen Garden.
  • RHS Garden Wisley – Supporting zero-waste and climate-positive goals through sustainable menu design and carbon tracking.

Tailored catering concepts designed for each audience

We understand that every venue and event is unique. That's why we offer tailored catering concepts designed to meet the specific needs of each audience. Our innovative menus and tech-powered solutions ensure that every guest has a memorable dining experience.

Proven track record in delighting guests and delivering results

Our proven track record speaks for itself. We have a history of delighting guests and delivering exceptional results for our clients. With our innovative catering services, you can be confident that your event—or everyday operation—will be a success.

We don’t just excel at major events. Across the UK, Sodexo Live! delivers exceptional food and beverage experiences in a wide range of environments, including:

  • Cultural and heritage venues – At the Victoria & Albert Museum and Royal Botanic Garden Edinburgh, we provide sustainable, locally sourced menus that enhance the visitor experience while supporting environmental goals.
  • Stadia – From Brighton & Hove Albion FC to Preston North End FC and Newcastle United FC, we deliver everything from matchday fan zones and themed kitchens to player nutrition and private hospitality.
  • Conference and exhibition centres – At venues like RHS Garden Wisley, we support zero-waste and climate-positive goals through sustainable menu design, carbon tracking, and staff training.
  • Corporate and private events – Through our portfolio of venues, we cater for weddings, gala dinners, team-building days, and Christmas parties at iconic UK locations

Ready to elevate your food catering strategy?

Innovative catering services are transforming the way venues deliver hospitality—blending culinary creativity with smart technology to create memorable, efficient, and sustainable dining experiences. 

At Sodexo Live!, we specialise in elevating venue dining through tailored concepts that reflect the character of each location, whether it’s a heritage site, stadium, or corporate space. From themed fan zones and carbon-labelled menus to digital ordering and smart kitchen systems, our solutions are designed to delight guests and deliver measurable results.

Whether you're looking to boost spend per visitor, reduce food waste, or create a standout hospitality experience, Sodexo Live! is ready to help you rethink what catering can achieve.

 

At Sodexo Live!, we believe that every dining moment is an opportunity to impress, engage, and inspire. With our innovative catering services, your venue can deliver unforgettable experiences that blend culinary creativity with smart technology—driving satisfaction, loyalty, and business growth. Let’s reimagine what’s possible, together.

If you're ready to take your food catering strategy to the next level, Sodexo Live! is here to help. Contact us today to learn more about us and how we can help you achieve your goals

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